SELLING

The AI Advantage: Outperforming the Modern Market


We work for you every step of the way, but we do it smarter. As Ottawa’s first and only AI-powered real estate team, Primo Group combines 5+ years of hands-on experience with exclusive technology that no other local Realtors possess. This unfair advantage allows us to target buyers with precision, ensuring we sell your home for the highest possible price in the shortest period of time.

Primo Group’s AI-powered marketing ecosystem works 24 hours a day to capture every opportunity. While other agents wait for buyers to come to them, we use proprietary tools—available only to our brokerage—to go out and find them.

Predictive Buyer Matching Our system allows potential buyers to get immediate information about your home, but it goes further than that. We utilize intelligent matching technology to instantly transmit your listing to prospective buyers in our database whose criteria align perfectly with your property. We don't just hope the right buyer sees your home; we ensure they do.

1000% Hands-On Service Technology handles the data, but we handle the care. Whenever you list with Primo Group, we ensure your property dominates the online market where buyers are actually looking. We leverage these exclusive tools to give your home exposure that traditional agents simply can't match, all while providing you with the personal, family-run service we are known for.

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Human Expertise Backed By Visual Data

We don't just guess your home's value; we prove it. After creating our professional Comparative Market Analysis (CMA), we run your property through our exclusive Visual-AI tool. This technology scans all recent MLS sales, analyzing the entire MLS information, as well as interior photos of the competition to see exactly how your home compares in quality and condition. It’s a level of detail that the average salesperson's tools miss. By combining our local knowledge with this deep visual analysis, we guarantee the most accurate list price possible.

Precision and Personal Care

From listing to closing, we are personally there to handle every showing, negotiation, and detail. We back up that personal service with deep market intelligence. Using exclusive Visual-AI tools, we scan competitor listings—looking at photos and finishes, not just numbers—to validate our strategy. It’s about being thorough. We use every resource available to ensure you get the highest possible price in the shortest amount of time.

This website may only be used by consumers that have a bona fide interest in the purchase, sale, or lease of real estate of the type being offered via the website. The data relating to real estate on this website comes in part from the MLS® Reciprocity program of the PropTx MLS®. The data is deemed reliable but is not guaranteed to be accurate.